The time-honored tradition of read-aloud storytelling to educate,
entertain, and engage children is nearing a milestone.Barnes &
Noble, the country’s largest retail bookseller, is approaching its one
millionth kids’ Storytime since starting their readings over three
decades ago.To celebrate, they’re hosting special readings at all 627
stores US-wide on Saturday, September 7 and Sunday, September 8. They’ll
include book-centric activities and book giveaways, while supplies
last."It’s a special milestone for us, and we’re celebrating with a
weekend of wonderful Storytimes for kids that will also evoke memories
for adults who grew up with readings at their local Barnes & Noble
bookstore," said Stephanie Fryling, VP of Merchandising, Children’s
Books.Research proves that reading aloud to a young child bolsters many
areas of development. When parents, teachers and caregivers read to a
child, it fosters cognitive development, nurtures language skills, and
prepares kids for school, according to the U.S. Children’s Bureau, a
federal child advocacy agency. And we all know that bookstore readings
have long been a way for stir-crazy adults to get their kids out of the
house and into a child-friendly, educational environment.On Saturday,
September 7 at 11am local time, booksellers in every store will read a
newly published book by the beloved Dr. Seuss, "The Horse Museum."
This fun story by one of the greatest children’s storytellers of all
time takes kids on a museum tour, with a horse as their guide. It’s all
about creating and looking at art. It will be exciting to experience
this never-before-published book.On Sunday, they’ll read music-legend
Paul McCartney’s "Hey Grandude!"
an action-packed picture book about the fun adventures that grandkids
and grandparents can have together. Sunday is also National Grandparents
Day, so it’s a nod to grandparents everywhere. Grandparents bring your
little ones!"It was important to mark this momentous occasion with a
special event," Fryling said. "One million is undoubtedly a significant
number to reach with anything. It’s an exciting time from which to look
forward and launch our next million Storytimes.""Our booksellers are the
centerpiece of the Storytime program," Fryling continues. "While we
host a national Storytime every Saturday at 11AM, stores frequently hold
additional Storytimes during the week with their community. At any
given time, a bookseller can be found reading new kids’ books to kids,
parents, and caregivers, sharing their love of reading with the next
generation."For Mary Jane Leidal, a Children’s Lead at Barnes &
Noble in Shelby Township, Michigan, Storytimes have been core to her
work for over two decades. She appreciates that Storytime is often a
first chance for young children and families to be in a group setting
focusing on books and storytelling."For most of these young children,
it’s the first exposure they have to sit in a group setting and interact
with other children," she says. "It’s a wonderful place for families to
gather. I’ve seen many friendships develop between families as they
visit and chat in our welcoming children’s area."For more information
about the One Millionth Storytime celebration, contact your local store or connect on: Twitter, Facebook, Instagram, Pinterest at #BNStorytime.
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